Media/press releases

January 8, 2018: TRK Group has invested in the angel round for, the Norwegian start-up solution for helping society in moving away from coins., and eventually becoming “cashfree”

November 3, 2017: TRK has invested in Mingl, the digital business card solution, that aims to finally digitalize one of the last analog processes still actively used worldwide.

October 18, 2017: TRK Group is participating in the first seed financing round for the new SMB attacker bank in Norway, Fundu. The SMB market is underserved by established banks, and the team behind Fundu sees great opportunities to launch innovative and targeted services on top of an state-of-the-art digital banking platform into the market in 2018.

September 27, 2017: TRK Group has co-invested with partners in the second seed fianancing round for the Oslo-based Gut analytics firm Bio-Me

September 15, 2017: TRK Group participated today in the restructuring and refinancing of AI driven sales and marketing automation company, CompanyBook. After the restructuring, TRK group will hold around a 10 % share of the company. 

September 6, 2017: BI Karrieredagene: Trond Riiber Knudsen Interviewed by Godriver Sindayigaya @ BI Karrieredagene 2017. See on YouTube

September 1, 2017: TRK today merged its fashion retail concept Mammatrend, with the British ecommerce retailer That Wineshop, to establish a broader platform for growth.

August 25, 2017: TRK Group participated today in the first seed financing round for Moviemask, the portable “Movie immersion” glasses with unique lenses that provide you with a full- resolution cinema experience. 

August 25, 2017: TRK Group today participated in the convertible note financing of Entrillo the owner of – the broadcast chatbot for Workplace by Facebook.

August 21, 2017: Skuffet over mediene: - Ser ikke den samme viljen til samarbeid.

August 7, 2017: TRK today participated in the angel financing round for The Norwegian co-driving solution Sammevei, that focuses solely on shorter, unplanned co-driving, particularly relevant for helping to solve the congestion nightmare around larger cities.

August 5, 2017: TRK Group today participated, together with Boost VC, Investinor and Neptuno Capital, in the second seed financing round for VR collaboration company, Dimension 10. Dimension 10 is developing solutions for B2B Instant Virtual Prototyping and Collaboration. Dimension 10  uses Virtual Reality to increase efficiency and reduce costs for industrial manufacturers and hardware companies

June 15, 2017: Your.MD today successfully closed a 10 MUSD Series B financing round, led by Orkla ASA and Smedvig. TRK Group is excited with your.MD and the prospect to help hundreds of mullion of people get better health advice, and thus followed on in this round to keep a 1,3 share also of the new Pref B shares.  

June 1, 2017: Shifter: Podcast med Trond Riiber Knudsen: Dette ser han etter hos gründerne, og dette kan han bidra med. «Gjøre» og «ikke gjøre» for å få investoren på kroken. > Hør podcast

May 30, 2017: TRK Group has participated in an equity funding round for Hospital planning software company, Diffia AS. Dioffia are the makers of Nimble - a mobile clinical solution designed for hospital doctors and nurses - providing them with a tool that saves time and needless effort, so they can focus on what’s really important - treating patients and saving lives.

May 2, 2017: Hear what he looks for in a #startup and his advice on how to find the right #investors 🚀 Thank you Trond for sharing your advice with the community. See video

April 22, 2017: TRK Group has today participated in the convertible loan financing of the global recruiting portal & talent network  – Highered. Highered has a unique partnership with EFMD and will provide top level placements for international students – internships, trainee positions and graduate jobs.

April 21, 2017: TRK Group today led the first seed financing round for the oslo-based Gut analytics firm Bio-Me

April 19, 2017: TRK Group today participated in the series A equity financing of Oslo-based med tech and diagnostic company, Spinchip.  SpinChip is developing a game changing and proprietary platform for in vitro diagnostics point of care analyses. The platform will make it possible to perform a broader range of analyses using one platform and to transfer analyses from central laboratories to point of care without loss in quality. All analyses are performed within a few minutes based on a fraction of a droplet of blood and at a unit cost significantly lower than other point of care platforms. TRK Group holds less than 1 percent of the company equity.

April 18, 2017: Dette er selskapene helseteknologi-investorene ser etter. Den globale konkurransen er enorm. Det samme er den mulige inntjeningen. > Read

March 22, 2017: TRK Group today participated in the extended seed financing round for Oslo-based targeted cancer drug Ultra Sound enabled delivery company Phoenix Solutions AS. The round was led by Investinor, the Norwegian state-owned early stage/venture investment entity. After the completion of this round, TRK Group holds 1 % of the shares in Phoenix Solutions AS

February 22, 2017: Singapore: TRK Group AS has today participated in the conversion of its Convertible A and B holdings into Series A preferred shares in Fastfilmz. TRK Group received 3,399 Series A preferred shares and holds a 3,3 % share of the fast growing company.

January 26, 2017: TRK Group today bought an additional 500,000 shares in your. MD from the founder, taking TRK Groups ownership share in the world leading pre-primary care AI assistant to 1,2 %

January 23, 2017: TRK Group has today participated in the first seed investing round for Spacemaker AS, the Oslo-based machine learning innovator within space and area optimization. TRK Group holds 2,7 % of the shares after this initial round

December 21, 2016: TRK Group has today participated in the seed financing round for Lund Hovedgård/Bioretur, taking a 4 % ownership share in the emerging bio recycling company. Lund Hovedgård/Bioretur is developing end-to-end recycling chains, including biogas,  from horse manure and fish sludge from fish farming.

November 4, 2016:
TRK Group/Digital Services today announced their participation in the extended seed financing round of Smartster, the Swedish based e-marketplace for offers, which has an ambition to dominate the online offers market across Europe - ‪ - as competitive price and offers extends across categories as a winning proportion to drive traffic and conversion in e commerce. 

October 29, 2016: Hentet NOK 22,5 mill i ny runde hvor Agder Energi ledet runden og tok 15% eierskap i selskapet > les artikkel

October 12, 2016: TRK Group/Digtial Services has invested in a convertible instrument to take part in the exciting market introduction in the pre Christmas season of The Moviemask, ‪ , the cinema experience on the go - the unique gadget that gives you the ultimate 2 D cinema experience using your smartphone. 

October 12, 2016: Kezzler AS, a leader in serialization business services, today announced they have completed an agreement with BillerudKorsnäs Venture, a wholly-owned subsidiary of BillerudKorsnäs AB (STO: BILL), of an equity investment with Kezzler.  The new capital will be used to scale Kezzler’s organization in the United States, Europe, and Asia. As part of the investment, Mr. Anders Persson, managing director of BillerudKorsnäs Venture will join Kezzler’s board of directors.

October 12, 2016: TRK Group/Disruptive Technologies has invested in a SAFE convertible connected to the Seed VC - II round, to support the continued growth of "workforce-as-a-service" company, Konsus - ‪ Konsus is the  world's first On-Demand Freelance Business Support service, available 24/7 via chat - simply upload your task and work will start within 30 min. 

October 10, 2016: TRK Group/Disruptive Technologies has today invested in Norwegian video conference attacker Huddly - ‪ Huddly is building a leading global audio and video software power house, made possible by Huddly Vision Software, building on unique set of capabilities out of Oslo's "video valley". Huddly's GO is the World's smallest and most powerful USB collaboration camera - powered by AI & Machine learning. 

October 7, 2016: TRK Group/Disruptive Technologies has made a strategic investment of 20,000 shares into the leading big data brain-scan company, MentisCura - ‪ - where TRK Groups close collaboration partner, Jan Fikkan is the Chairman. 

August 23, 2016: TRK Group/Social Entrepreneurs today joined a group of investors in the first seed financing round for Mobile Software AS, who develops the Campus Security Alert service, Saffy, specifically to make young women more secure against attacks and rape. 

August 23, 2016: TRK Group/Digital Services has led, with a 10 percent stake, a group of investors in the first seed financing round for "the full butler service for Air-b-n-b", LOTEL, ‪, where Lotel makes renting out totally seamless for landlords, and totally safe and predictable for renters 

August 19, 2016: TRK Group/Disruptive Technologies today announced lead participation in the first seed financing round for 3D start up, Imerso - ‪ No Training, No lead time - like shooting a video, Imerso delivers an accurate 3D reconstruction of field-conditions within seconds. 

August 1, 2016: Arundo successfully completed its second extended seed financing round, raising USD 4,8 mill for further global expansion.

June 20, 2016: TRK Group/Social Entrepreneurs today joined the ownership, acquiring 2272 shares of Spiff, a fun and simple saving service, designed with women in mind. In a world where consumers are pushed over the brink to absorb insanely costly consumer financing, its time to develop products encouraging saving as a more sustainable financing model. 

May 9, 2016:
Making Waves moves international with Nansen merger. > Read articles: / /

May 4, 2016:
TRK Group AS has entered into an agreement with the board of Your.MD, the globally leading AI driven medical advisor, to take an equity position and support the rapid global growth of the company – primarily through high level global partnerships.

May 4, 2016: Proud to introduce mentoring for school children across all of Norway with Arshad Jamil - the founder of Ungdomsakademiet and Tore Sagstuen - the always helpful Microsoft partner! > See FB post

May 4, 2016: TRK Group AS has today been invited in to take an equity position in the fast growing AI-driven sales lead generator, Companybook, with presence in Oslo, London, New York, and Australia. AI is set to substantially enhance the lead quality in sales engines, and Companybook is set to lead this revolution globally.

April 14, 2016: Proud to partner up with Dr. Aki Hintsa to bring High Performance Coaching from Formula 1 to corporate executive teams - "better life, better performance" - check it out at > See FB post

April 12, 2016: TRK Group AS has today been invited in as a co-investor with PE Firm, CapMan, in The North Alliance, the fast growing leader in leveraging the conversion of communication, creativity and technology.

April 11, 2016: TRK Group AS has today taken an equity position in Trybe, the digital sampling attacker. Trybe is building a global community of «digitial samplers» and can thus provide sampling at much lower cost, but also capture data from samling that will be of huge vale to companies in the future.

March 17, 2016: TRK Group AS has together with the world renowned ear, troath, neck physciscian Per Djupesland, been in invited as the two first external partners and investor to Listen AS, the first end to end disruptor in the hearing aid market. Listen AS builds its patented technology on utilizing the processing power of smart phones and the AI potential of the cloud to disrupt the old and costly hearing aid market and technology.

March 7, 2016: TRK Group AS has accepted an invitation to partner with Flow Insight, a leader in generating and analyzing shopper behavior in front of retail shelves, and as part of this, TRK Group AS has taken an equity stake in this very promising company.

March 4, 2016: Proud to support this "super team" at Noisolation, who helps children stay involved with their class during prolonged periods of sickness - through a small robot/"avatar" in the classroom - early pilots are very encouraging! > See FB post

February 25, 2016: TRK Group AS has today provided a convertible loan to NoIsolation, the innovator for connecting long term sick children to their class rooms through a tailor made avatar that represents the child in the classroom and ensures «no forced isolation» and ongoing learning for all children.

February 25, 2016: TRK Group AS has today provided a convertible loan to Syncano, the New York/Warsaw/Oslo – based innovator in rapid and integrated front –and back end app development. As companies encourage external open innovation on their data platforms as well as broad based internal digital innovation, tools like Syncano will be in high demand.

February 9, 2016: Seema interview with Trond; "Mangfoldsledelse – et krav av ledelse i fremtiden." > Read article

February 1, 2016: TRK Group AS today participated in the first external seed investing round for Oslo-based car a «sharing-economy» platform for private car rental, similar in nature to «airbnb» in real estate.

January 30,2016: TRK Group AS today participated in the first external seed investing round for Oslo-based solar energy disruptor Otovo. Otovo analyses solar energy potential for each individual home and organizes the full end to end process of designing, installing, and operating your solar energy installation, even organizing the sell-back to the grid of energy produced but not consumed.

January 28, 2016: TRK Group AS was today invited in as the first external seed investor in Oslo-based ReCheckit, an emerging leader in real time customer conversion optimization with an impressive customer base and strong growth momentum.

January 24, 2016: TRK Group AS today acquired a lead investor position in Swiss/Finnish Hintsa Performance, the world leading performance and wellness coaching firm, focused on top athletes and top executive teams.

January 21, 2016: interview with Otovo's Andreas Thorsheim: "Selger Teslaen for å følge i Elon Musks fotspor" > Read article

January 13, 2016:
Aftenposten interview with NoA's Thomas Høgebøl"Fikk testet fighteren i seg." > Read article

December 25, 2015:
The innovative emphatic design company, Railway AS, was prominently displayed in this newspaper article, where TRK Groups investment in the company was highlighted. User friendly UX is seen as a unique growth opportunity going forward, and Railway is well positioned to capitalize on this growth. > Read article

December 2015:
"Gikk for lidenskapen/ Pursued his passion" – after 23 years with McKinsey, Trond Riiber Knudsen launches TRK Group, with focus on job creation in Ethiopia and support to entrepreneurs who will lead the transformation of the Norwegian economy. > Read article

October 25, 2015:
TRK Group AS today acquired 2% of Attensi, the emerging e-tech leader within 3D digital simulation programs for building human interactions skills.

October 15, 2015: TRK Group today participated in the third seed financing round for Africa 118 Inc, the on line directory leader in East Africa, thus becoming the third biggest investor with a 5 % ownership.

August 27, 2015:
Schibsted Media Group announced the launch of a project to reshape the organizational structure. The corporate executive team will act as Steering Group for the project. Trond Riiber Knudsen, for many years a senior partner with McKinsey, will assist as an external advisor. > Read more

July 20, 2015: TRK Group AS participated in the first seed financing round for Fastfilmz. Fastfilmz is leveraging cutting-edge video compression technology in the video on demand market in India, in effect, aiming to fundamentally change the way India consumes entertainment content on their personal devices.

June 29, 2015:
Kezzler to form strategic partnership for serialization with global packaging leader Amcor. With 121 plants around the world and revenues of USD 10 billion, Amcor is the worlds largest supplier of flexible packaging. (See press release)

June 29, 2015:
Labrida AS: TRK Group today participated in the most recent round of seed financing for Oslo-based dental med tech company Labrida AS (, taking a 3.9 percent ownership share in the company. Labrida is the world leader in providing a chitosan based degradable dental device "Labrida Bioclean TM". Chitosan is made from shrimp shells, and as a fully biodegradable material, has a number of promising bio medical applications. This application and device is the most efficient tool to maintain dental implants and to avoid peri-implantitis, which is an exploding challenge globally.

To support this mission, Nor collaborates with Penetrace ( to develop a world leading impact and measurement system for sports sponsorship. Furthermore, Nor both operates a publication and blog platform for athletes ( as well as a custom made sports events company Cuma (

June 10, 2015:
TRK today participated in the Series A seed financing round for Arundo Analytics; the innovative big data and analytics company for optimization of oil and gas production, founded by former McKinsey Director Tor Jacob Ramsøy and headquartered in Palo Alto, California. TRK was also awarded common stock for his role in establishing Arundo Analytics with Mr. Ramsøy, as well as granted options for TRKs ongoing role as senior advisor to Arundo Analytics.

April 17, 2015: What an honor to host 25 of the best leadership talent in Norway this evening #McKinseyAdventure @facebook

April 14, 2015: Impressive to meet more than 200 young entrepreneurs at NTNU Mixer and Venture Cup today in Trondheim — at Clarion Hotel & Congress Trondheim. @facebook

March 19, 2015:
TRK has upheld its 25% ownership share of Penda Manufacturing, Ethiopia PLC, through the second round of seed financing.

January, 2015: Unique IDs on every pack? Unique identification codes have grown increasingly omnipresent because they represent our best hope in the fight against counterfeiting of pharmaceutical products. Read more

January 19, 2015: TRK Group AS has entered into a convertible loan agreement with Kezzler AS - the convertible matures at November 15, 2015. Read more

November 30, 2014: TRK Group AS has today acquired 20,000 shares in Kezzler AS, bringing TRK Group AS to a 0,7% ownership share in the company. Kezzler AS is the leading algorithm-based player in the track & trace market, and thus Kezzler provides the technology needed to protect a brand, communicate directly with consumers and trace products. All at a very low cost.